Creative StrategyMarketing

What’s the First Step: Tactic Map

When creating a marketing strategy, the hardest thing to decide is where to start. To help facilitate this decision for our clients, we often create a tactic map diagram to break down the opportunities and opportunity costs associated with different tactics. Each diagram we create is unique to the client, their target audiences and…
Michelle Houp
August 18, 2015
MarketingNews

Launching the Austin Technology Council

We are excited to announce the launch of the new Austin Technology Council brand and website. We've been working together with the ATC to create a brand and web presence that reflects their growing influence on and leadership in the Central Texas technology and life sciences community. We've got a…
Michelle Houp
March 16, 2015
MarketingNews

Ryft Launch

We are proud to announce the unveiling and launch of the new Ryft brand and website. RYFT engaged Creative Tonic to create a new brand and visual language for their cutting-edge big data processing solutions and we couldn't be happier with the results. Striking and bold, it is definitely breaking new ground in the…
Michelle Houp
March 10, 2015