Growing Up Is
A Dirty Job.

Filling the gap between toddler and teenager with a new
line of personal care products designed specifically for boys.


Food That Inspires

Turning up the heat on the Chi’Lantro brand and site
experience to make their story, and delicious food,
more accessible to visitors.


Outside The Lines.

Turning the always-on, boundary-pushing mentality of the
entrepreneur into a dynamic, stream-of-consciousness brand.


Mobile Made Personal.

Capturing the intersection of technology and experience to
secure Phunware’s place as the leader in the mobile space.


Attracting The Next
Breakthrough Brand

Revamping the VMG Partners website to reflect their unparalleled track
record of success and reputation for expertise beyond the balance sheet.


Creative Tonic is an award-winning brand innovation firm. Evolution or revolution, rich legacy or blank slate, we help our clients explore and discover the full potential of their brand.

May 9, 2017

Cutting Room Floor: Identities Lost

April 18, 2017 in Creative Strategy, Inside The Studio

Why The Coffee Is Never Right – And That’s Okay

We had an incident the other morning that almost derailed an entire day’s worth of productivity in the studio. The coffee was bad. Not, gross but I can-power-through-it-bad. Spoon dissolving as you stir bad. This wasn’t the first time this has happened. In fact, it’s a fairly regular occurrence.

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March 21, 2017 in Awards, News

Creative Tonic Number 5 in Agency Spotter’s Top 20 Branding Agencies for 2017

The Agency Spotter top branding agencies quarterly report evaluates almost 2,000 branding agencies and design firms based on their credentials, focus and expertise in branding, client feedback, and project work.... Read More
February 8, 2017 in Creative Strategy, Inside The Studio, New Work

Agile Branding: The Power of Iteration

Like our startups clients and the Harvard Business Review ¹, we believe that iteration leads to innovation. As with great companies and ideas, great brands require trial and error, market testing and continuous evolution over time. Yes, consistency is important in creating a great brand, but you can be consistent and still evolve and grow.

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From the Fortune 500 to startups, we work with all manner of clients to deliver powerful creative solutions for their most difficult business challenges.